Sales is hard. Hunting is harder. Stop making it complicated.
Win Levers is the AI-first GTM toolkit for enterprise B2B sales teams. Your go-to-market strategy at the base, a system of record in the middle, and the growth levers that win deals on top, with AI agents working at every layer.
A system of record with a bias for action.
Shaped by years of selling with a variety of commercial and open-source CRMs, Win Levers is built around four ideas.
Win Levers keeps your companies, contacts and deals, and builds in the growth levers that create pipeline: warm introductions, must-have accounts, dinners, rainmakers and more, each pointing to the next move.
Agents research your accounts, enrich records, check data quality and surface buying signals in one place, instead of a separate tool for each job.
Say or type what happened and AI turns it into record updates for you to confirm. No rigid forms, no endless field-by-field edits.
Account plans, operating plans and forecasts are built and kept in the system, connected to your pipeline, so nobody spends half the week rebuilding them by hand.
- Companies
- Contacts
- Deals
- Playbooks
- Processes
- Teams & Permissions
- Account Plans
- ICPs
- Segments
- Positioning
Your network, your records and public company intel, kept current by agents and shared by every layer
A funnel you build from the bottom up and sell from the top down.
- GTM strategy at the base
- Define your ideal customer profiles, segments and positioning once. Every account, contact and conference is scored against them.
- Operational framework in the middle
- Companies, contacts and deals, your system of record, alongside the playbooks, processes, teams and account plans that run on it.
- Growth levers on top
- Proven sales plays built in as first-class workflows: warm introductions through your network, must-have accounts, roundtable dinners, rainmakers, conferences and private equity relationships.
- AI agents and data throughout
- One data foundation feeds every layer, and AI agents work at each one, keeping it current and turning it into next steps.
Agents do the upkeep. Your team does the selling.
Win Levers was built AI first, so the system finds the intel, keeps the records current and tells you where to act.
Intel worth acting on
Results, deals, leadership changes and acquisitions at your accounts, each with its source and why it matters for your pitch.
Who can introduce you
See which teammate, rainmaker or investor already knows the buyer, ranked by how strong the path is.
Records that keep themselves current
Headquarters, size, industry and parent companies are filled in for you, and nothing your team entered is overwritten.
Plans, budgets and forecasts, drafted for you
Agents assemble account plans, annual operating plans, budgets and forecasts from your pipeline and intel, ready for you to review.
For B2B teams who hunt.
Sales and GTM leaders
Run your plays the way you designed them, and see pipeline, forecast and account plans in one place.
Account teams on enterprise deals
Know who to call, who can introduce you and what changed at the account this week.
Founders who still sell
Turn your network and the relationships you already have into pipeline, without hiring a CRM administrator.
Anyone selling to enterprises
Account executives, business development and partner teams working long, complex B2B sales cycles.